Video is credit to Miss World Pty Ltd
Created by Julia Morley in 1971, Beauty with a Purpose is the heart and soul of Miss World. Over the years, this initiative has tirelessly raised funds for numerous worthy causes, donating more than $1 billion USD to local and international organisations aiding disadvantaged children worldwide.
Variety, The Children’s Charity, has been a steadfast partner of Miss World for many years. When Julia Morley was inaugurated as International President of Variety at the Guildhall in London, ten former Miss World winners joined her in support, underscoring the deep connection between the two organisations.
The impact of Beauty with a Purpose extends globally. It has funded Cleft Palate Teams in South America, Sri Lanka, and Russia; supported Operation Hunger and the Nelson Mandela Trust in Africa; and collaborated with Jackie Chan and the Chinese Red Cross to bring aid to those affected by the Asian tsunami.
This mission is not limited to the titleholder alone. National representatives and license holders are actively encouraged to support meaningful projects in their own countries.
Contestants are expected to volunteer their time or fundraise for local initiatives, showcasing their dedication to making a difference.
Their hard work, dedication, and tangible results put them in the running for the prestigious Beauty with a Purpose Award, which honours the Miss World contestant who has made a significant impact in her homeland.
Find out more at www.beautywithapurpose.com.
Variety – The Children’s Charity is dedicated to supporting children and families facing significant challenges due to illness, disadvantage, or disability.
Through our partnership, we aim to help children gain mobility and freedom, enabling them to participate more fully in their communities.
Our collaboration focuses on providing essential assistance that helps children communicate effectively, achieve greater independence, and boost their self-esteem. We also work towards facilitating their integration into mainstream schools and activities, ensuring they have the opportunities to thrive and excel.
At Miss World Australia, we are proud to support Variety’s mission and contribute to making a positive difference in the lives of children in need.
Bush to Beach is a transformative program that brings up to 50 young people, along with their carers, from Brewarrina, Goodooga, Bourke, and surrounding communities in far north-west NSW to Sydney’s Northern Beaches for a three-day camp each year. This special trip offers participants a unique opportunity to explore new environments and gain invaluable experiences, many of whom may see the ocean or a traffic light for the first time.
The program also serves as an incentive for students to maintain good school attendance and behaviour. By working closely with the Brewarrina community, Bush to Beach encourages young people to stay engaged with their education, rewarding those who demonstrate dedication and positive behaviour throughout the year. At Miss World Australia, we proudly support Bush to Beach’s mission to enrich the lives of young people through this invaluable experience.
At Miss World Australia, our contestants are actively involved in fundraising for our featured charities through the Beauty with a Purpose initiative. Each contestant dedicates their time and energy to support these causes, organising events and campaigns that raise crucial funds and awareness. Their efforts contribute significantly to the impact of our charity partners, helping to provide essential services and opportunities to those in need.
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